(CHANDAN KHANNA/Getty Images). The park strictly enforced the mask policy, which was also comforting. Weekly Occupancy: Metro Orlando's occupancy rate for the week ending Jan. 2 spiked to 52.3%, up from 38.8% the previous week. They have been able to weather the worst of the pandemic and should continue to improve heading into 2022. Hotels . More information about the newly released estimates can be found here. The decline was felt most acutely in the arts, entertainment, and recreation industry (down 92.9% annualized), followed closely by accommodation and food services (down 86.9%). According to the Visit Florida numbers, the state drew an estimated 20.62 million visitors in the fourth quarter of 2020, down 33.1 percent from the prior year. According to the Florida Restaurant and Lodging Association, Florida's hospitality industry is projected to experience a reduction in business travel for 2021 valued at $5.3 billion. The company didnt post attendance numbers overall or for individual parks. The Longwoods International Travel USA report measures the growth of Colorado's tourism industry and provides deep insights into how visitors spend their time in Colorado. Click Orlando, "Orlando International Airport travelers happy to see U.S. allowing more international travel". At a regional level, the areas most dependent on tourism are the Central region, followed by the Southeast and the Southwest. Then you can access your favorite statistics via the star in the header. The Springfield, Virginia, resident is going in July, along with her two daughters and husband, and will spend several days at the resort. This news was welcomed with great enthusiasm by many in Florida's tourism industry, as prior to the pandemic, international travelers accounted for about 11% of tourism in the state. It is the only state that borders both the Gulf of Mexico and the Atlantic Ocean. We are going to see a lot of Brits and Germans and Canadians and Mexicans and Colombians and Brazilians coming to our state and spending money, starting in November.. The bounce back of international travel is expected to be led by a surge of snowbird visitors from Canada that have missed their usual Florida getaway over the last 20 months. For Visit Florida, the third-quarter numbers were dominated by domestic travelers, accounting for 31.205 million tourists, a 55.3% jump from the third quarter of 2020. Please create an employee account to be able to mark statistics as favorites. A budget approved April 30 by state lawmakers would provide $50 million to Visit Florida for the fiscal year that will start July 1 the same as in the current year and pump an additional $25 million into the agency from federal stimulus money to conduct activities that support and fund Florida's tourism industry and its recovery from COVID-19 through promotion and marketing activities, services, functions, and programs. The budget has not gone to Gov. Stacey Brumbaugh and her family, also Virginia residents, have just booked an October trip to Disney and plan to visit three parks. "We're completely in the dark about how that goes. They are both vaccinated. However, the number was down by 900,000, or 11%, from the third quarter of 2019. Florida tourism officials say that during the pandemic, the state's residents were the ones to help keep things going as they could drive when others were unable or unwilling to fly. The latter are especially important to Orlando, which is one of a handful of U.S. cities that can handle a mega-convention with thousands of attendees. Florida's tourism-related businesses have expressed increased difficulty in finding staff, suggesting that the national trend of elevated job openings and rising quit rates are also playing out in the state's travel and leisure sector. 2022 February . After nine months in 2019, the state had attracted 100.6 million tourists, nearly 10 percent more than in the current year. In the first quarter, a total of 30.4 million visitors came to the state, with 56% driving and 44% arriving by air. The new estimates by Visit Florida included a revision of the overall numbers for 2020 that indicates the pandemic was worse on the leisure and hospitality industry than previously projected. 2. The policy change lifted COVID-19 travel restrictions for all fully vaccinated foreign nationals. The removal of those restrictions for fully vaccinated travelers on November 8th is expected to boost visitor arrivals this winter.2 Vacasa, a management company for vacation homes in North and South America, reported a notable rise in traffic on its online platform after the new rules were announced. dollars)." You Should Go. Transportation . Florida welcomed 30.9 million visitors between October and December 2021, according to new numbers released Wednesday, marking the second consecutive quarter that overall visitation has surpassed 2019's pre-pandemic levels. The industry has seen one of the largest increases in job opening and quit rates since the pandemic. Drivers accounted for 80% of the visitors, with about 20% flying. While tourism in other states is only just beginning to recover, Florida is at the front of the pack now we are surpassing pre-pandemic levels and setting new visitation records. Quarter-over-quarter tourist arrivals declined by 67.5% in the second quarter of 2020 (Chart 4). The business changes follow Gov. Dollars). Overall, including international tourists, the third-quarter numbers were up 60.4% from the third quarter of 2020. As 2021 progresses, slowly but surely, the world is returning to Florida. With the changes, Disneys Chapek said he anticipates an immediate increase in the number of folks that were able to admit into our parks through our reservation systems that we recently implemented.. This stellar performance helped the theme parks division of the company to earn approximately $1.4 billion in revenue, significantly above the $385 million earned in Q3 2020.7, The theme parks and related business units of Disney also reported rising income. Explore the wide-open beauty of Florida. "As the nationwide rollout of vaccines continues into its third phase, state economies are seeing broader reopenings and demand for domestic travel is heating up. Florida Gov. As these measures take effect and more information about the Omicron variant becomes available, they are likely to have an impact of Florida's tourism sector, particularly with respect to international travelers. Tampa Bay Times, " As hyperinflation talk mounts, Florida reckons with rising prices". Preliminary estimates are that 26.2 million people visited the state in the first. The states 2021 first quarter numbers were bolstered by 25.56 million travelers from other parts of the United States, which has been the primary target of Visit Florida marketing since last summer. Quarter by quarter, the 2020 numbers show the effect of the pandemic. As recovery ramps up in the industry, attracting and maintaining workers will be key to the industry's future success. ", BEA, Real value added to the Gross Domestic Product (GDP) of Florida in 2021, by industry (in billion chained 2012 U.S. dollars) Statista, https://www.statista.com/statistics/304903/florida-real-gdp-by-industry/ (last visited March 01, 2023), Real value added to the Gross Domestic Product (GDP) of Florida in 2021, by industry (in billion chained 2012 U.S. dollars) [Graph], BEA, September 30, 2022. In Florida's economy, tourism is one of the largest industries contributing to Florida's GDP . statistic alerts) please log in with your personal account. You only have access to basic statistics. But, the carrier is forecasting June capacity only 6% less than two years ago. 86% of consumers plan to book a vacation rental some time in 2022. Travel-industry officials can envision bluer economic skies ahead as businesses scale back mask requirements and other social-distancing rules imposed to combat the virus that has killed more than 36,000 Floridians. The new numbers come as the state and federal governments battle in court over the idled cruise-ship industry and as major Orlando theme parks and other businesses have changed mask-wearing rules. 2021 spending will be added as statistics are released. FORT WALTON BEACH, Fla. Today, Governor Ron DeSantis announced that Florida welcomed 30.9 million visitors between October and December 2021, marking the second consecutive quarter that overall visitation has surpassed 2019, pre-pandemic levels. To use individual functions (e.g., mark statistics as favourites, set Agencies around Florida can help with their range of visitor services. Downtown St. Petersburg to get 16-court pickleball complex this year, Rays Tyler Glasnow on skydiving, hair care and being attacked by monkeys. Florida Tourism Statistics in 2021 and 2022 The latest data from VISIT FLORIDA Research has shown that visitor numbers to Florida in 2021 and the first three quarters of 2022 are recovering back towards their pre pandemic 2019 figures despite a slow recovery from international visitors. Frequently requested statistics for: Florida. From Florida welcome centers to special need travel information, we have you covered. ", As for conventions, Leubkemann says he has seen some interest of late. With COVID restrictions lifted, South Florida tourism spots throw open their doors to international travelers". Nashville to Tampa: Hey, nice Riverwalk you got there. US domestic travel increased by +2% YTD in 2019 with Americans taking 2.29 Billion domestic trips. Norwegian Cruise Line CEO Frank Del Rio recently told investors that the worlds third-largest cruise line could restart operations outside of Florida waters, as it plans to require proof of vaccinations for all passengers and crew through at least Oct. 31. The 2020 figures were the. 2023 January Visitation. [Online]. The platform is designed to engage citizens and government leaders in a discussion about what needs improvement across the country. With lockdown measures put into effect in April, many non-essential businesses were forced to close. Learn more about how Statista can support your business. Space Industry The space industry represents $4.1 billion of the state's economy. Florida Saw a 34% DROP in Visitors in 2020. Her family drove down last year amid the pandemic when Disney was open with limited occupancy. The state has filed a lawsuit against the federal government over cruise-ship restrictions. Collier County saw 743,500 visitors from January to April. In 2019, the leisure and hospitality industry accounted for nearly 6% of real state GDP, 14% of total employment and 15% of state sales tax collection.1. Key December Highlights: Travel spending totaled $97 billion in December3% above 2019 levels and 7% above 2021 levels The air travel experience is sub-par for nearly half of Americans45% rate it as average or below and just one in 10 (13%) rate their overall travel experience as excellent 3. 1 international origin market, with 79,000 visitors. Visitor Statistics. Florida welcomed 30.9 million visitors between . Leisure and hospitality, which boasts Central Florida's largest workforce, also has the biggest employment gap with 97,400 fewer workers as of March 2021, per the most recent U.S. Bureau of . With its warm climate and multiple world-renowned tourist attractions, Florida has been at the center of the damage. Contact us. This is further supported by a decline in leisure and hospitality's share of total employment in Florida (Chart 10). Florida's Tourism Numbers Rebounding from the Pandemic As 2021 progresses, tourism numbers have been promising. "In Orlando, tourism is the heart of the economy.". "In talking to our folks on a weekly basis, we are hearing that demand is coming back, following a strong performance over Spring Break and Easter," says Geoff Luebkemann, senior vice president at the state's restaurant and lodging association. The third and fourth quarters saw 20 million and 19 million visitors, respectively, with about 32% arriving by air in the fourth quarter. Disney Chief Financial Officer Christine McCarthy said in a company earnings call last Wednesday that revenue from parks and accompanying business units including cruise operations for the second half of 2021 is up 26%, with attendance up across the board. Statista. Market research indicates a compound annual growth rate of 8.49% from 2022 to 2026. But, an even bigger milestone is that this figure is 223.4% above the second quarter of 2020. An official website of the United States government . Stays tended to be shorter, with more long weekends than full-week stays. With tourism accounting for so much of the economy in Florida, the return of tourism has been awaited by many industry players in the state. VISIT FLORIDA's marketing continues to drive results on behalf of Florida's tourism economy, and we are looking forward to taking this success to new heights in 2022 and beyond." Approximately 1.5 million overseas visitors came to Florida in the last quarter of 2021, a 198% increase from the last quarter of 2020. The outlooks posted Tuesday indicate the state could be back to 30 million visitors a quarter by the third quarter of 2021. 2023 Travel Trends. The relaxing of restrictions on air travel has helped to alleviate this problem, but as most snowbirds drive to the Sunshine State, the ban on non-essential land border crossing has, up until very recently, been a major roadblock. Florida drew 26.16 million visitors from Jan. 1 to March 31, down from 30.4 million tourists during the first quarter of 2020, according to numbers posted late Friday by the state tourism-marketing agency Visit Florida. Visit Orlando's latest figures indicate the early tourism growth in 2022 carries momentum from the last months of 2021. . Are you interested in testing our business solutions? Florida set lots of tourism records in 2019, and the state is set to break them beyond anyone's expectations. The documents for Research & Statistics are available to the general public. Businesses including restaurants and bars were shut down, air travel stopped, and business conferences and large events were canceled.". We were constantly seeing staff clean high touch surfaces and rides occasionally closed to be cleaned.". The association estimates that business trips to Florida will be down 61% this year compared to 2019. The Chairman and CEO of Comcast, (Universal Orlando's parent company), noted that the three months ending September 2021 was the most profitable in the theme park's history. Relative to 2019, Florida is projected to end 2021 with the second-highest business travel losses in the nation, only behind the state of California (Chart 8). Tampa has a business improvement district. Facebook: quarterly number of MAU (monthly active users) worldwide 2008-2022, Quarterly smartphone market share worldwide by vendor 2009-2022, Number of apps available in leading app stores Q3 2022, Profit from additional features with an Employee Account. Population of metropolitan areas in the U.S. 2021, U.S. real Gross Domestic Product 2021, by state, U.S. Real Gross Domestic Product (GDP) by state 2022, U.S. fastest growing metropolitan areas 2020-2021. Spectrum News, "Universal theme parks stay profitable as pandemic recovery continues". For arts, culture, and heritage, please visit: For relocation and business information, please visit: Florida's Historic Coast has maintained accreditation by the Destination Marketing Accreditation Program (DMAP) of Destinations International since 2008 The views and opinions expressed may change at any time based on market or other conditions and may not come to pass. WUSF Public Media - WUSF 89.7 | 2021 Visitor Estimates . Visit Floridas efforts have been crucial for the gains we have achieved in our economic recovery, and the states increased investment in Visit Florida this coming fiscal year will ensure we can continue delivering results for every sector of our tourism industry, Young said. Total visitor travel spending should reach $137.8 billion in 2022, an increase of 38% over 2021 visitor spending. Currently, you are using a shared account. Buyer of Indiana Goes on Trial Over Stock Buys. Visit Florida received $80 million from the Legislature for the current year, which included $50 million in state money and $30 million from federal stimulus programs. As government responses became less restrictive, the industry began to emerge from the worst of its effects. As international borders were closed, overseas and Canadian travelers fell by a combined 96.5% in the second quarter of 2020 relative to the previous year. Contact Us . Southwest Airlines, which ferries a huge number of passengers to Florida each day, recently said it expects May capacity will be up 126% from last year, although still down 18% from 2019 levels. In addition, approximately 1.2 million visitors traveled to Florida from overseas, and 85,000 from Canada between July and September of 2021, representing a 597 percent increase from 2020, and a 16.1 percent increase from Q2 2021. 2021 Louisiana Visitor Volume & Spending: DK Shifflet. Tourism Spending in Florida Visit Florida, a not-for-profit corporation formed in 1996 (as a public-private partnership), is the state's official tourism marketing corporation. This report contains economic analysis and views, including about future economic and financial markets performance. 2022 January Visitation. The domestic traveler number was 5.3 percent below the first quarter of 2020. The Toronto-Dominion Bank and its affiliates and related entities that comprise the TD Bank Group are not liable for any errors or omissions in the information, analysis or views contained in this report, or for any loss or damage suffered. 80% of all US domestic trips were for leisure travel in 2019. According to data from the Central Florida Hotel & Lodging Association, the average visitor spends $615 per trip to Orlando. The third-quarter numbers also marked the return of the cruise industry in July and August and reflected increased attendance at the states theme parks, which a year ago were just reopening from the early stages of the COVID-19 pandemic. As it did throughout the United States, Florida's labor force participation took a hit during the pandemic. Ron DeSantis. Visit Florida first targeted East Coast regions easily drivable to Florida and this year started expanding its marketing efforts to California, Oregon and Washington. Every year our Research Department prepares the industry leading Florida Visitor Study, in addition to many other useful studies. The share has been rising throughout 2021, but still remains below the pre-pandemic level. The domestic travelers number was 5.3% below the first quarter of 2020. Uncertainty coursed. TALLAHASSEE Floridas tourism industry saw improvement during the first three months of 2021, but the number of visitors was still down 14 percent from a year earlier as the state continued to grapple with the COVID-19 pandemic. The Evergreen State takes the top spot again in the U.S. News Best States ranking on the strength of its tech sector and other industries. Preliminary estimates from VISIT FLORIDA show that 29 million domestic visitors traveled to Florida in the fourth quarter of 2021, reflecting a 57 percent increase from the same period in 2020, and a 7 percent increase from 2019. The absence of international travel to Florida was disastrous for local businesses. All told, nearly 27 million of the visitors were domestic, with international and Canadian visitors accounting for the rest. In Florida, we put freedom first, and as a result people are choosing to vacation in our state from across the country and the world to escape lockdowns, including the politicians who advocated for those reckless policies and who are often spotted vacationing here, said Governor Ron DeSantis. Just over one-third of Floridians are fully vaccinated. In a 2018 Canada-Florida Economic Impact Study, the Canada Trade Commissioner Service estimated that 500,000 Canadian snowbirds descend on Florida during the winter months. His advice for travelers? Overall in 2021, Florida had nearly 118 million domestic visitors, the highest level in state history, as residents of other states flocked to Florida as a refuge from lockdown policies. Total spending for California is forecast to grow to $155.6 billion in 2022, surpassing the previous high of $144.9 billion . Data from Visit Florida show that in April 2020, at the onset of the pandemic, hotel demand declined by approximately 78% relative to the same period in 2019. Many positions in the hospitality industry are low paying, thus the pullback in the industry during the pandemic gave many of these workers an opportunity to retrain. Florida certainly needs a shot in the arm from a tourism recovery. For more information, click here. Accessed March 01, 2023. https://www.statista.com/statistics/304903/florida-real-gdp-by-industry/, BEA. ", Tags: economy, Florida, Travel, Coronavirus. "Real Value Added to The Gross Domestic Product (Gdp) of Florida in 2021, by Industry (in Billion Chained 2012 U.S. A proposal in the Senate (SB 434) would keep the agency operating until Oct. 1, 2031. With some staying up to six months, these visitors were estimated to contribute $6.5 billion to the Florida economy. For the year, Latin America was the driving force of overseas visitation in 2021, with Colombia becoming the states No. Initially, recovery relied heavily on domestic visitors. Is downtown St. Petersburg next? Real value added to the Gross Domestic Product (GDP) of Florida in 2021, by industry (in billion chained 2012 U.S. dollars) [Graph]. Best States is an interactive platform developed by U.S. News for ranking the 50 U.S. states, alongside news analysis and daily reporting. Spanning 65,758 square miles (170,310 km 2), Florida ranks . 101 North Monroe Street Suite 900 Tallahassee, Florida 32301 United States. Tourism in the first quarter was 38.3% above the first quarter of 2021. The industry's ability to attract sufficient workers will play a part in how quickly the Sunshine State is able to restore one of its most economically important industries to its former heyday. In 2020, international travelers spent $83 billion compared to $233 billion in 2019, a loss of 64% ( US Travel) Travel spending - $38.1 billion (compared to $139 billion in 2019) Florida's tourism industry saw improvement during the first three months of 2021, but the number of visitors was still down 14% from a year earlier as the state continued to grapple with the COVID-19 pandemic. As the coronavirus struck and the state closed up shop in response, the number of hotel nights sold across the state plummeted 80.1%. Average daily rate rose $15.32 to $111.99. Orange County Comptroller Phil Diamond announced the county's hotel tax. A day earlier, SeaWorld Entertainment reported its quarterly attendance was 7.2 million, an increase of 5.7 million guests from the same period of 2020. BEA. Canadians in 2019 accounted for 3.62 million tourists, of which 502,000 were in the third quarter. In March 2020, the first two official cases of COVID-19 were reported in Florida. The states 2021 first-quarter numbers were bolstered by 25.56 million travelers from other parts of the United States, which has been the primary target of Visit Florida marketing since last summer. The vast majority of this years tourists, 88.44 million, have come from other parts of the U.S. The battle has become even more complicated as several destination ports, in the Caribbean for example, have required that cruise passengers be fully vaccinated in order for the ships to call at their ports. Florida Vacations, Travel & Tourism Guide | VISIT FLORIDA SHARE SHARE WHAT YOU LOVE WITH THOSE YOU LOVE IT'S TIME FOR A FLORIDA VACATION Whatever you're imagining, you can make it real here. In an earnings call on Oct. 28, Comcast CEO Brian Roberts said Universal Orlando a division of Comcasts NBCUniversal had the most profitable quarter in its history despite having virtually no international guests due to COVID-related travel restraints.. While industry-specific data is not available at the state level, it is reasonable to extrapolate a similar occurrence in Florida. The tourism industry has an economic impact of $67 billion on Florida's economy. With the revision, Florida's 2020 total was set at 79.75 million, a 39.3% drop from 2019. Florida officials switched marketing campaigns away from those who would have to fly to the state to neighboring states and in-state residents who could drive. The average annual wage of aerospace workers is approximately $67,000. Just more than one-third of Floridians are fully vaccinated. 1 international market with a record 710,000 visitors. "While the state has further diversified its economy in recent years, the downturn in tourism was still a significant drag on the overall Florida economy in 2020. As the temperatures crank up in the Sunshine State, officials are cautiously optimistic that tourism, the engine of Florida's economy, will rebound fast from the most devastating year in its history. According to the Visit Florida numbers, the state drew an estimated 20.62 million visitors in the fourth quarter of 2020, down 33.1% from the prior year. In March, Orlando International Airport saw a nearly 25% increase in passengers compared to the same month a year earlier. Visitor arrivals also declined sharply. In 2019, Florida drew 2.65 million overseas travelers in the third quarter and 10.9 million for the year. 2019 Collier County Tourism Impact Report. Key Facts At 51%, Tampa and St. Petersburg had the highest average occupancy rate between January and November of any of STR's top 25 U.S. travel markets. Please explore these resources, and reach out to us with questions or comments at info@daytonabeach.com or call (386) 255-0415. As 2021 progresses, tourism numbers have been promising. Canadians are some of the first to take advantage of the relaxed rules, while the first scheduled flights from some European countries are not due until March 2022. 2018-19 Annual Report (PDF) 2017-18 Annual Report (PDF) Florida Tourism Hall of Fame. Overview and forecasts on trending topics, Industry and market insights and forecasts, Key figures and rankings about companies and products, Consumer and brand insights and preferences in various industries, Detailed information about political and social topics, All key figures about countries and regions, Market forecast and expert KPIs for 600+ segments in 150+ countries, Insights on consumer attitudes and behavior worldwide, Business information on 60m+ public and private companies, Detailed information for 35,000+ online stores and marketplaces. Set at 79.75 million, have just booked an October trip to and... 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